SAN FRANCISCO – JANUARY 21, 2018 – As the snack category continues to grow year over year, Urban Accents has introduced a complete redesign of its best-selling popcorn kernel and popcorn seasoning line. The new labels feature a playful, poster art inspired design that puts the emphasis on the seasoning flavor or kernel variety.
Consumers of all ages are seeking better-for-you snacks, and the new design highlights the seasonings’ “0 calories per serving” claim and the kernels’ Non-GMO Project Verified status.
“Our popcorn line has many devoted fans and has found a nice niche in the specialty food retail space,” says Tom Knibbs, President and co-founder of Urban Accents. “It’s been in our line for over 15 years, and we think it will appeal to many new snackers.”
“Our line is unique because the Non-GMO kernels are single sourced from one Midwest farm and our seasonings provide flavor without the guilt” says co-founder Jim Dygas. “Updating the packaging gives us an opportunity to appeal to a new Millenial audience—62% of 25-34 year olds say product label and packaging influence their snack decision.”
The kernel varietals are Non-GMO Project Verified, sourced from a Midwest farm and include:
The zero calorie, naturally flavored and gluten-free popcorn seasonings flavor profiles include:
The popcorn kernels and seasonings are available at select retailers nationwide, Amazon and www.urbanaccents.com.
Visit Urban Accents at the Winter Fancy Food Show in San Francisco, January 21-23, at booth 430. For more information on Urban Accents’ brand, its products or where to find them at a store near you, visit www.urbanaccents.com.
About Urban Accents
Urban Accents is Your Culinary Wingman™ and has had your back in the kitchen for over 20 years. The Chicago-based company’s creatively spiced seasonings and mixes promise both novices and foodies easy access to brag-worthy culinary creations. Urban Accents was founded in 1996 when Tom Knibbs unexpectedly lost his job in corporate America. Raised in a food-loving family, Tom chose to turn his attention towards developing his culinary creativity. With his partner Jim Dygas, the dynamic duo has grown the original 12 spice blends to over 150 gourmet products, each still crafted in small batches with unique ingredients. Urban Accents products can be found at retailers such as Sur la Table, Crate & Barrel, Cost Plus World Market, Safeway, Jewel, Whole Foods and online. For more information on products or to find recipes, visit UrbanAccents.com.