January 17, 2016 San Francisco, CA – Winter Fancy Foods Show, Booth #256
Barsmith, a leading provider of craft quality bar essentials and mixers is proud to announce Barsmith Shandy, the first cocktail mix made for beer cocktails. Formulated with all natural ingredients, Barsmith Shandy makes any beer extraordinary!
Despite the growth in the craft beer market in recent years, no cocktail mixes have been created specifically for beer. Barsmith Shandy does just that! Available in 12.7oz (375ml) bottles and line priced with Barsmith’s bar essentials line, Barsmith Shandy is the perfect way to customize your favorite beer into a delicious beer cocktail. Made with real Hops and Citrus, Barsmith Shandy is a reimagined way of making a traditional beer shandy, a classic European drink typically made with lager or pilsner beer and lemonade. Barsmith Shandy allows customers to choose the perfect flavor profile based on their taste desires.
Created for professional craft bartenders and at home consumers alike, all Barsmith products, are made using only All-Natural, Non-GMO ingredients, and formulated to proprietary recipes using exacting standards. Barsmith makes it easy to make top quality bar cocktails at home and provides new, customer pleasing, mix ingredients for even the most discerning bars and restaurants.
“Using only All-Natural and Non-GMO ingredients, mixed at exacting proportions, Barsmith products are setting a new quality standard for mixes without adding a premium in price over conventional, artificially flavored mixes.” said Bob Angus, CEO of Four Blue Palms, Inc. “We expect the market for beer flavorings and mixes to develop rapidly as consumers discover the variety of enhanced tastes possible as they customize their own “Beer Cocktails”.
About Barsmith
Launched in early 2015, Barsmith products are meticulously small-batch manufactured near Nashville, TN using secret recipes developed by our top bartenders. Precise formulations along with high quality, natural ingredients deliver vibrant, consistent flavor to best compliment simple or complex cocktails. Barsmith mixes pair perfectly with quality spirits or can be enjoyed by themselves for a unique refreshing drink. Inspired and created by top bartenders for bar professionals and consumers alike, Barsmith bar essentials include: reimagined 12.7oz Grenadine, Lime Juice, Dirty Martini Olive Brine and Simple Syrup; highly innovative and versatile 12.7oz Honey Ginger and Old Fashioned mixers for the exploding whiskey market; and best-in-taste 32oz Bloody Mary and Margarita mixers. Barsmith is proud to be the first Non-GMO verified line of cocktail mixers. Barsmith is available to the trade through the Four Blue Palms, Inc. distributor network and wholesale through Four Blue Palms, Inc. Since the brand’s launch in January 2015, it has achieved nearly 20,000 points of distribution, making Barsmith one of the fastest growing cocktail mix brands in the U.S.
About Four Blue Palms
Four Blue Palms, Inc. is a privately owned beverage group focused on crafting and delivering the highest quality cocktail essentials and mixer products. Together, Four Blue Palm’s team represents over half a century of innovating, producing, and marketing iconic food and beverage brands enjoyed by discerning consumers’ around the world. The company’s products are sold by leading retailers and beverage supply distributors throughout the United States. Four Blue Palms just happens to be headquartered in Austin, TX and Nashville, TN, surrounded by great music, great food and great drinks, key inspirations for the group’s brands. For more information, please visit the Four Blue Palms brand websites – www.barsmithmix.com and www.cocktailrx.com or social media outlets like Twitter, Facebook, Instagram or Pinterest (key word BarsmithMix or CocktailRx).