News Releases

CHO AMERICA IS EXCITED TO LAUNCH FORK & LEAF AT WINTER FANCY FOOD SHOW

Baytown, TX: JANUARY 19, 2020 -- CHO America is proud to introduce Fork & Leaf at the Winter Fancy Food Show on January 19 – 21, 2020. 

Fork & Leaf is a collection of Non-GMO, healthy cooking oils specially blended for a specific cooking technique.  The collection reaches the optimal smoke point with the preferred flavor profile for Sautéing, Frying and Roasting.  All the blends offer a good source or are high in Vitamin E.  It is available in natural and organic varieties.

“We created Fork & Leaf to reduce the consumer’s confusion at the oil shelf” stated Wajih Rekik, CEO of CHO America.  “Friends were asking me for recommendations for the best cooking oil.  While olive oil is one of the healthiest options, I realized there are other oils that offer great attributes for smoke point, health and flavor.  With the assistance of dieticians and other experts in the industry, we created the perfect blend, maximizing each oil’s benefits.”

When choosing oils, consumers should look for oils that will perform well in the types of cooking she wants to use them in. Smoke points are important to understand, because if an oil is used at too high a heat, the oil will start to break down and the food will have off flavors from the oil. If smoke comes off the pan, she has chosen the wrong oil for that cooking task! With Fork & Leaf, consumers will never pick the wrong oil again. 

Fork & Leaf’s specialty blends make choosing the right oil easy – no blending or guesswork trying to optimize kitchen performance with the healthiest choices.  #MadeforYou, Fork & Leaf is the right choice, every time, for a family’s healthy meals.

CHO America is a producer of olive oil and Deglet Noor dates with full control from the tree to our partners.  We work with our global partners to source specialty oils from producers who follow the same strict quality standards and social beliefs.  Our olive oil and dates are sold under the Terra Delyssa and Origin 846 brands to retailers through the United States and Canada.  CHO America also provides bulk sizes for manufacturers in the food, cosmetic and pharmaceutical industries.  The North American headquarters are in the Houston Texas area with an office in Montreal Quebec.