BRASÍLIA, Brazil, Feb. 3, 2022 /PRNewswire/ -- Apex-Brasil, the Brazilian Trade and Investment Promotion Agency, will sponsor seven Brazilian companies to exhibit and share their unique food products with a premiere global audience at this year's Winter Fancy Food Show. The Las Vegas event – being held in-person this year from February 6-8 – will showcase tens of thousands of specialty food and beverage products from U.S. and international makers to qualified buyers and industry professionals.
"The backdrop of Winter Fancy Food, the world's leading event for food and beverage – an event which did not happen in 2021 due to the COVID-19 pandemic – offers a unique and exceptional showcase for Brazilian food to be recognized on a global stage," said Liane Werneck, second officer from Apex-Brasil's Miami Business Center. "Brazil has long been acknowledged as one of the world's largest producers and exporters of agricultural products. Brazilian companies like the ones attending this year's Winter Fancy Food take the unique flavors our country is known for – from native fruits and vegetables to coffee, chocolate, and more – and work with businesses around the world to ensure people have access to Brazilian food products. Winter Fancy Food gives us the opportunity to present Brazilian products to active buyers and distributors – those who will enable greater and fuller exposure for our Brazilian food companies and their sought-after products."
Traditionally the largest West Coast event focused solely on the specialty food industry, the upcoming Winter Fancy Food Show will feature the following Brazilian companies. All of the companies will have a physical presence at the Brazilian Pavilion on the trade show floor (booths #3741-3749) and they will be offering free food samples and cooking demonstrations to attendees.
As part of its work to foster and develop Brazilian exports, Apex-Brasil views food and beverage as a key priority sector. Apex-Brasil is focused on supporting Brazilian food companies' exporting abilities and, in addition to the Winter Fancy Food Show, the agency will have a presence at several other food and beverage-focused events throughout 2022, including but not limited to Natural Products Expo West in March, SIAL America in March, and others. To learn more about Apex-Brasil's trade sector projects, visit: http://www.apexbrasil.com.br/en/trade-sectors.
About Apex-Brasil
The Brazilian Trade and Investment Promotion Agency (Apex-Brasil) works to promote Brazilian products and services abroad, and to attract foreign investment to strategic sectors of the Brazilian economy. Apex-Brasil organizes several initiatives aiming to promote Brazilian exports abroad. The Agency's efforts comprise trade and prospective missions, business rounds, support for the participation of Brazilian companies in major international trade fairs, arrangement of technical visits of foreign buyers and opinion makers to learn about the Brazilian productive structure, and other select activities designed to strengthen the country's branding abroad. Apex-Brasil also plays a leading role in attracting foreign direct investment (FDI) to Brazil, by working to identify business opportunities, promoting strategic events and lending support to foreign investors willing to allocate resources in Brazil. Apex-Brasil is an agency linked to the Brazilian Foreign Ministry (Itamaraty).
Media Contact
Emily Steates
Ruder Finn – PR on behalf of Apex-Brasil in the U.S.
Emily.Steates@ruderfinn.com
+1 212-583-2759
SOURCE Apex-Brasil